How To Avoid The Two Main Causes Of Network Marketing Failure

By Howe Russell


The world of network marketing is full of individuals who are struggling to make money online. Despite the fact that affiliate business programs, including Empower Network and Vittel, offer unlimited earning potential via their compensation plans only a previous few individuals are able to make the most of them. While the prospect of becoming your own boss may be appealing, the reality is it's harder to achieve than most people expect it to be.

Getting past this fact is the hardest part for most people, because they are caught up in the excitement of finding an easy way to change their life. They don't want to face the fact that working for yourself is not as simple as merely joining a business and kicking your feet back, which is sometimes the suggestion given by many online businesses.

Why do they do this?

Well, this is business. And in the business world there is endless competition. What started out as one company claiming to provide you with a little bit extra over their rivals soon gets out of control. Before too long, companies are saying literally anything. With every company promising bigger and better things if you choose their opportunity over their rivals, you'll often hear businesses going as far as to say literally anything, including promises of an easy automated income.

Those who have attempted to become their own boss before will tell you that it's certainly not a case of just sitting back and watching tv while a system does all of the work for you.

Affiliate programs are smart. They need to be in order to survive as businesses themselves. They know that most of the people looking to make money on the internet are not genuinely serious about becoming their own boss, they are just looking to see if the hype of 'getting rich quick' is real or not. So, many affiliate programs will choose to tailor their marketing in order to appeal to those individuals. They might not get any serious people involved in their business, but they will make money and that's ultimately what they are aiming for. If you continue to fall for that, they will continue to do it to you.

The false belief that the internet is the 'easy' way to work for yourself has existed for many years. It's partly down to our own dreams of wanting to stumble across a quick fix solution and partly down to those in the online business world who know about this and target it in their marketing efforts. However, it is not real. You'll need to work very, very hard if you want to successfully build any substantial income from home.

The worldwide web does have two massive factors which work in it's favor, of course. They are:

* Very cost effective in comparison with opening an offline business.

* Affiliate programs require little preparation, making it a good choice for those with no previous experience. Opening your own business in the real world when you don't have previous experience can be a very expensive and tricky affair indeed. [
See how Russ Howe became established in empower network here.
]

These two factors make online businesses the easy choice when it comes to starting your own company or developing a secondary income, but the failure statistics in affiliate programs tell the story of the sheer volume of people who are then sucked into believing the internet represents an easy route. It doesn't, it simply represents a lower cost route.

You will notice that this issue plagues most home based business opportunities. From Empower Network to Visalus, from Avon to Mary Kay, there is no guarantee of your success as an entrepreneur. However, if you truly do have what it takes to be an entrepreneur then accepting those facts will be part of the deal in making the jump from your day job to your new lifestyle. Despite all the technological advances which have been made over the years, taking your time and working hard are still the two main ingredients in the recipe for a successful home business.




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