All businesses of today use internet as their medium for the
marketing of their products and services. A successful marketing
strategy involves hosting a website that details all that the company
has to offer. These ecommerce sites are designed by professional
companies, and are a booming business which goes by the name of internet
marketing. There are seven basic steps in building an ecommerce web
site which ensure the site is both useful and effective in drawing
traffic to itself.
Step 1- Ecommerce Web Design
Creating the website's design is the first step which encompasses a variety of factors which contribute to its success. The content of the site is the most critical aspect of a website. The text, the style of writing and the page layout all help in generating the visitor's interest. Coupled to this, the site design should be such that there is continuity in the content of different pages and navigating through them is easy. The site can have graphic images and sounds to enhance its look. Also ensure the page loading time is less and the site is compatible with its browser.
Step 2- Band Width and Web Space Analysis
The bandwidth allowance corresponds to web traffic and the web space requirement is the disk space. The web development software needed to create the site is an important consideration, as is the requirement of any special host; some ecommerce sites work on Macromedia Flash and Frontpage2000 which require special hosts for them to work.
Step 3- Domain Name Registration
Just like postal address, every website has an internet address which is its domain name or sub domain name. Most free sites allow users to access only the sub domain, while some allow a fully registered domain name.
Step 4- Web Hosting
Most of the websites, whether they are personal pages or ecommerce sites, work on a shared web hosting system. Shared hosting services allow the site owners the facility of storage space, traffic entry, server side software and other web tools.
Step 5- Web Development and HTML Coding
Once the site is created, it requires download and installation of an FTP program to upload it to the web host. This is followed by validation of the HTML code, verification of browser compatibility, validating style sheets (CSS sheets validation), and compressing pages if required.
Step 6- Website Promotion
The website needs promotion by means of the right search engine submission, being listed in the right search engines directories, announcing the website's presence through banner ads and emails and other media. Website promotion also requires some key tools like keyword optimization and link building which increase the site's visibility.
Step 7- Website Maintenance
A website routinely requires traffic and performance analysis, testing of links, and analyzing host performance.
Thus, there are some established stages to transcend before you go on to make your commercial site a booming success; once all are taken care of, internet marketing can be the easiest way to promote business.
Step 1- Ecommerce Web Design
Creating the website's design is the first step which encompasses a variety of factors which contribute to its success. The content of the site is the most critical aspect of a website. The text, the style of writing and the page layout all help in generating the visitor's interest. Coupled to this, the site design should be such that there is continuity in the content of different pages and navigating through them is easy. The site can have graphic images and sounds to enhance its look. Also ensure the page loading time is less and the site is compatible with its browser.
Step 2- Band Width and Web Space Analysis
The bandwidth allowance corresponds to web traffic and the web space requirement is the disk space. The web development software needed to create the site is an important consideration, as is the requirement of any special host; some ecommerce sites work on Macromedia Flash and Frontpage2000 which require special hosts for them to work.
Step 3- Domain Name Registration
Just like postal address, every website has an internet address which is its domain name or sub domain name. Most free sites allow users to access only the sub domain, while some allow a fully registered domain name.
Step 4- Web Hosting
Most of the websites, whether they are personal pages or ecommerce sites, work on a shared web hosting system. Shared hosting services allow the site owners the facility of storage space, traffic entry, server side software and other web tools.
Step 5- Web Development and HTML Coding
Once the site is created, it requires download and installation of an FTP program to upload it to the web host. This is followed by validation of the HTML code, verification of browser compatibility, validating style sheets (CSS sheets validation), and compressing pages if required.
Step 6- Website Promotion
The website needs promotion by means of the right search engine submission, being listed in the right search engines directories, announcing the website's presence through banner ads and emails and other media. Website promotion also requires some key tools like keyword optimization and link building which increase the site's visibility.
Step 7- Website Maintenance
A website routinely requires traffic and performance analysis, testing of links, and analyzing host performance.
Thus, there are some established stages to transcend before you go on to make your commercial site a booming success; once all are taken care of, internet marketing can be the easiest way to promote business.
For any help on ecommerce web design, check out the info available online; these will help you learn to find the shopsite!
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